Our Story
N° Summer Club (pronounced Number Summer Club) is a swim and lifestyle brand founded in New Zealand, shaped by the ocean and inspired by a slower way of living.
We create considered pieces designed to move with you through real life. Effortless, refined, and grounded in simplicity.
We believe in doing less, better. Fewer pieces, thoughtful design and small-batch production.
Every decision is intentional, from silhouette and fit to fabric and finish. We design with longevity in mind, creating pieces meant to be worn, loved, and returned to season after season.
OUR FOUNDER, MEME WILBY
“I started N° Summer Club because I wanted pieces that felt effortless, intentional, and lasting - swim I could live in, not just wear. My connection to the ocean comes from understanding it as a living system, shaped by tides, currents, and time. I wanted to design swim that reflects that same intelligence: considered, resilient, and made to endure. What began as something personal became something I wanted to share.”
N° Summer Club was never about fast trends or excess. It was built slowly, with purpose.
In an industry driven by overproduction and constant newness, we choose a different path, one that values quality over quantity, meaning over momentum. What you wear should support the moments you live in, not distract from them.
Each edition is inspired by a place, a mood, or a moment in time, all influenced by the ocean and the way summer is experienced, not performed. When you understand where something comes from, it becomes more than an item. It becomes part of your story.
